Project: YHG Advertising Campaign
Client: Island Global Yachting

The flagship brand of IGY-owned marinas, Yacht Haven Grande is a “lifestyle destination” encompassing a 5-star marina, dining, living, shopping, recreation and more. We began brand development for YHG St. Thomas a year before ground was broken. Our initiatives for St. Thomas and the upcoming YHG Anguilla have included advertising, collateral, environmental and web. Our campaigns have targeted yacht owners, crew, cruise ship passengers, island locals, potential residence owners and retail tenants.